Christina Lindley is the Founder and CEO of VPRG Consulting. Her work focuses on strategic partnerships, revenue growth, business development, market expansion and audience monetization. This collection brings together her published articles, interviews and expert commentary, with links to the original coverage and related VPRG insights.
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Published articles, interviews and expert commentary
TechRound: AI search and the value of returning customers
Christina’s role: Quoted expert.
Christina discusses loyalty, direct audience relationships and revenue per user as AI changes referral traffic.
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ValiantCEO: Building a founder-led strategic consulting firm
Christina’s role: Interview subject.
Christina explains how VPRG combines partnership strategy, senior-level execution and a specialist advisory network.
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Woman Founded: Leadership, accountability and corporate culture
Christina’s role: Quoted expert.
Christina contributes her perspective on independent judgment, clear expectations and learning from decisions.
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TechRound: Credibility and positioning before paid acquisition
Christina’s role: Quoted expert.
Christina explains why a clear offer, customer evidence and trusted relationships should underpin acquisition spending.
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MarketingProfs: Managing partnerships as measurable revenue channels
Christina’s role: Author.
Christina writes about treating partnerships and revenue-share agreements as accountable marketing channels.
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BroBible: A WSOP interview on decisions under pressure
Christina’s role: Co-author with Brandon Wenerd.
Christina brings her professional poker experience to an interview with Greg Mueller and Michael Gagliano. Her VPRG follow-up explores the business lessons in risk and judgment.
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The Food Institute: New distribution channels for existing assets
Christina’s role: Quoted expert.
Christina comments on theater concessions reaching customers at home through delivery platforms, with attention to the customer experience and repeat visits.
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MoneyLion: The work behind recurring income
Christina’s role: Quoted expert.
Christina explains the upfront work and ongoing commercial effort behind partnership commissions and revenue-sharing arrangements.
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Inc.: IGA: cooperative support and local customer relationships
Christina’s role: Quoted expert.
Christina discusses how shared brand resources support independent stores while local relationships, service and retention remain the operator’s responsibility.
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Inc.: Ace Hardware: shared infrastructure and distribution partnerships
Christina’s role: Quoted expert.
Christina examines how cooperative resources and delivery partnerships can expand customer access, alongside the importance of repeat business.
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From published expertise to business execution
These perspectives connect to VPRG’s work helping companies identify commercial opportunities, structure partnerships, develop distribution channels and build repeatable revenue systems. Coverage identifies Christina’s contribution to each discussion; it does not imply that a publisher endorses VPRG’s services.
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